More Marketers Flee from TLC's All-American Muslim

All-American Muslim Travel search aggregating site Kayak.com will discontinue advertising on TLC's series All-American Muslim. Kayak.com introduced Tuesday that it wouldn't continue running advertisements throughout the show if this returns in The month of january, taking problem with how TLC presented this content from the series, which opened in November and follows the lives of 5 Lebanese American Muslim families in Dearborn, Michigan, the biggest Muslim community within the U . s . States. Lowe's Do It Yourself lately received fire after it drawn advertising in the show. The house-improvement chain withdrew its spots following the Florida Family Association, a conservative group, protested the program was "propaganda that riskily hides the Islamic agenda's obvious and offer danger to American protections and traditional values." Lowe's later stated its decision wasn't in line with the FFA's request, but on the truth that the show had motivated "strong political and social sights." Should Lowe's have drawn advertisements all-American Muslim? Kayak chief marketing officer Robert Birge required to his company's How do people explain why he was stopping the partnership with all of-American Muslim -- and why the FFA had nothing related to it. "I viewed the very first two episodes. Mostly, I simply thought the show drawn," he authored. "The very first factor I came across was that TLC wasn't upfront around concerning the character of the show. When I stated, it is a worthy subject, but any reasonable person knows this subject is really a particular lightning fishing rod. We feel TLC went of the method to choose a fight about this, plus they did not tell us their intentions. That isn't a company practice that generally will get repeat business from us. I additionally think that it did this subject a grave injustice. Sadly, TLC has become taking pleasure in the interest out of this debate." He ongoing: "We've made a decision to not give TLC more income once the show returns in The month of january. Regrettably, this decision results in as bending to bigotry. Additionally, it seems that people didn't support individuals who deserve support as people so that as People in america. For your, I'm profoundly sorry. I ought to have conveyed more clearly. We don't want anybody to consider that people caved to hate. If only I possibly could share a few of the emails I have received from your team. They're also very unhappy with the way i handled this."